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    Case study · Automation · BearJam

    New lead enquiries qualified and answered automatically.

    BearJam's enquiries arrived through four channels and were entered by hand into a lead tracker. We automated the handling of inbound new lead enquiries.

    BearJam: Inbound lead enquiries, case study slide

    4

    inbound channels

    3

    systems delivered

    What we built
    • Lead qualification with custom scoring
    • A first reply generated in the brand's own voice
    • Lead data kept in step with the tracker in real time